Top 5 Business Apps in Oceania Q4 2024: Performance Overview

In the fourth quarter of 2024, the top business apps in Oceania showcased varied performance trends across downloads and active user metrics. Here's a detailed look at how these apps fared during this period.

Australia Post saw a notable increase in weekly downloads, starting at around 33.5K in early October and peaking at approximately 62.7K by mid-December. Meanwhile, active users rose steadily from 1.5M to a peak of 2.4M in early December before slightly declining to 1.9M by the end of the month.

Microsoft Teams experienced a decline in downloads towards the end of the quarter, with a high of 45.8K in late October dropping to about 10.2K by the end of December. Despite this, active users started strong at 3.5M, reaching nearly 3.7M in late November, but decreased to 2.1M by the end of the year.

SEEK Jobs & Employment maintained a consistent download rate early in the quarter, around 27K, but saw a decrease to 15K by late December. Active users fluctuated slightly, starting at 1.2M and ending at 1.1M.

Zoom Workplace showed a steady decline in both downloads and active users. Weekly downloads dropped from 23K to about 8.6K, while active users decreased from 853K to 420K by the end of December.

Microsoft Authenticator experienced stable download numbers, beginning at 45K and ending at approximately 24.5K. Active users remained robust, starting at 3.5M, peaking at 3.7M in mid-November, and closing the year at 2.9M.

These insights highlight the dynamic nature of app performance in the business category for the Oceania region. For more detailed analytics and insights, visit Sensor Tower.